There's a new fall collection coming straight from the top floor of a former cigar factory in L.A.’s garment district where they are making premium wearables. The label behind this trend: Gap 1969. Although best known for designer labels, Beverly Hills also boasts a wide variety of affordable ready-to-wear on Beverly Drive and Canon Drive. Stores off Rodeo Drive includeThe Gap, Victoria Secret, Club Monaco to name a few. *Today [only] they are offering 40% off any Gap 1969 purchase!