Tuesday, November 9, 2010

Travel Fact

California's new travel brand commercial, "Misconceptions" featuring Kim Kardashian, Olympic medalist Shannon Bahrke, The Jonas Brothers, celeb chef Michael Chiarello, Gustavo Dudamel, Jason Mraz and Betty White began airing nationally this month. It is a tongue and cheek concept that plays up the California stereotypes in a fun, authentic way. The spot opens with Kardashian saying "people have a lot of misconceptions about California, but none of them are really true..." To see the very clever spot, go to Visit California